Over the last few years Pepe Jeans London have been so kind to donate many pairs of jeans to help with Ian's creations. Ian himself has admitted that they have improved his work and broadened what he is able to achieve, simply with only denim, No paint, no bleach.
As he is a London based artist, it is a great match with the brand that started in 1973 on Portobello Road in West London. Here is a little filmed the made together earlier in the year produced by Spring.